Fueling President Obama's My Brother's Keeper (MBK) program - the largest school mentor effort ever undertaken on a national level - students across thirty cities will be matched with school mentors to drive life success.

In celebration of this initiative, STATE will be donating 30,000 brand new, fully-stocked backpacks to students, ensuring that each child can begin the school year equipped to succeed.

Throughout the summer, STATE and artists and athletes from Roc Nation will carry out bag drop donation events in select cities. Every STATE Bag sold from June 8th to September 8th will directly fund this massive initiative.


of school age children are living in poverty in the US


students miss a month or more of school each year


of 18-24 year olds have not completed high school

Join the Pack!

More bags purchased means more bags donated. Be part of our #GIVEBACKPACK this back to school season in supporting local children in need.

Let the summer of STATE begin!

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